Analyst, Marketing Operations

APTEAN


Position Title: Analyst, Marketing Operations

Location: Atlanta GA USA Alpharetta, Georgia US

Location Details: Onsite

Experience Level: Experienced Professional


Country: United States

Type: Employee Regular Full Time

Job Description

Overview

Are you ready for what’s next, now?

We’re looking for an Analyst, Marketing Operations for our office Alpharetta, GA . The position is fulltime. You'll join an outstanding RevOps team at the center of our go-to-market motion.

About the Role

This is a high-impact role for someone who is passionate about marketing systems, data and campaign orchestration across the funnel. You’ll support the platforms and processes that enable everything from broad awareness programs to targeted, personalized account engagement.

You'll help own the day-to-day operation and continuous improvement of the systems and programs that power our full-funnel ABM motion, from broad 1:Many awareness plays all the way through to highly personalized 1:1 account programs. You'll be a close partner to the ABM experts embedded within our regional marketing teams, driving the orchestration and platform work that helps them execute their strategies in market, and reporting directly to the Associate Vice President, Revenue Operations, Marketing.

This role touches 6sense, Salesforce, marketing automation, LinkedIn, data segmentation, intent signals, and more. If you're someone who thrives on complexity, takes ownership instinctively, and wants to be at the center of how a modern revenue engine runs, this is the role for you.

Key Responsibilities

• Marketing and ABM technology support — manage and support day-to-day configuration of marketing and revenue platforms, including ABM tools, Salesforce, marketing automation, and digital channels
• Campaign and orchestration execution — help configure workflows, triggers, and coordinated actions across email, paid media, owned channels, and sales outreach
• Segmentation and data quality — build and maintain account and audience segments; monitor data hygiene and flag issues that impact targeting or performance
• Journey and funnel support — assist with maintaining journey stages, progression criteria, and triggers in partnership with senior ABM and marketing stakeholders
• Governance and standards — apply naming conventions, campaign hygiene, and segmentation standards to ensure consistency and scalability
• Reporting and insights — support campaign tagging and data flow into reporting frameworks; assist with pulling and organizing performance data
• AI and automation exploration — support testing and adoption of AI-driven and automated capabilities that improve targeting and operational efficiency
• Regional team partnership — provide responsive support to North America and International marketing teams for platform requests, segment builds, and troubleshooting

About You

• 2-4 years of professional experience in ABM, Marketing Operations, Revenue Operations, or a closely related MarTech role
• Familiarity with marketing and revenue systems such as Salesforce, a marketing automation platform (Marketo or similar), and digital or sales engagement tools
• Exposure to ABM platforms or intent data tools (such as 6sense) is a plus, but not required
• Understanding of full-funnel marketing and how operations supports awareness, engagement, and conversion
• Comfortable working with data, segmentation, and basic reporting concepts
• Curious about AI, automation, and emerging marketing technologies
• Detail-oriented with strong process and data hygiene discipline
• Collaborative, proactive, and comfortable working cross-functionally
• Motivated to learn, grow, and deepen expertise in marketing operations and revenue technology

What’s in it for you?

Aptean offers competitive pay and robust benefit plans along with the opportunity to grow your career in a fast-paced, flexible and casual environment, an outstanding opportunity for career development and growth.

About Aptean

At Aptean, our mission is to solve tomorrow’s unique challenges today with unrivaled, purpose-built software and superior customer experiences from people who care. Aptean is a global provider of mission-critical, industry-specific software solutions. Aptean’ s purpose-built ERP and supply chain management solutions help address the unique challenges facing process and discrete manufacturers, distributors and other focused organizations. Aptean’ s compliance solutions are built for companies serving specific markets such as finance, healthcare, biotech and pharmaceuticals, over10,000 highly specialized organizations in more than 20 industries and 80 countries rely on Aptean to streamline their everyday operations. “At Aptean, our global and diverse employee base is our greatest asset. It is through embracing and understanding our differences that we are able to harness our individual power to maximize the success of our customers, our employees and our company.” –TVN Reddy

Aptean pledges to promote a company culture where diversity, equity and inclusion are central. We are committed to applying this principle as we interact with our customers, build our teams, cultivate our leaders and shape a company in which any employee can succeed, regardless of race, color, sex, national origin, sexuality and gender identity, religion, disability or age.

Celebrating our diverse experiences, opinions and beliefs allows us to embrace what makes us unique and to use this as an asset in bringing innovative solutions to our customer base.

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