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Brand Leader (Regional Director of Operations) - Florida

Brand Leader (Regional Director of Operations) - Florida

locationUnited States
PublishedPublished: 5/6/2026
Full Time

Welcome to Whataburger Careers!

Our Flavor - About Whataburger

Whataburger isn’t just a restaurant — it’s a place where pride, care, love, and bold flavors come to life. Since 1950, we’ve been making a difference in the communities we serve by putting heart into every order and integrity into every opportunity.

As a Brand Leader in Operations, you’ll lead 75–100 restaurants generating over $300M in annual revenue — and guide more than 4,000 Family Members (employees). You’ll serve with heart, move the brand forward boldly, and build a culture where people grow and win as one.

Your Recipe for Impact — What You’ll Do

This isn’t just operations — it’s leadership with purpose. You’ll drive regional performance, scale team culture, and shape the future of Whataburger in markets that matter. It’s your opportunity to make a lasting impact at the table — and beyond it.

Day-to-Day Ingredients — Responsibilities

  • Lead strategy and performance

  • Own regional P&L, growth, and operational excellence

  • Role model, develop and coach inspirational leadership to uplift their teams and elevate performance

  • Champion guest experience and food quality at scale

  • Cultivate a culture where Family Members thrive and grow

  • Serve as a brand ambassador in your communities

What You Bring to the Table — Must-Have Experience

  • 10+ years of multi-unit leadership in the QSR or hospitality industry

  • Strong financial acumen and experience managing large portfolios

  • Proven people leader with a heart for mentorship and accountability

  • Track record of scaling operations with integrity and care

  • Bachelor’s degree or equivalent experience and track record

The Sauce — Pay & Perks

  • Very competitive salary + bonus

  • Opportunity to earn equity (Incentive Units)

  • Company Vehicle

  • Health, dental, vision, and 401(k) with $1/$1match up to 4%

  • Generous PTO benefits

  • Leadership and development programs

  • A high-impact role in an iconic brand that’s just getting started

Where & How You’ll Work

  • Multi-market regional oversight - must be able to travel both locally and long distances (including air and overnight travel), to worksites, meeting sites, and other locations

  • Full-time, flexible hours (some nights/weekends)

  • Must be able to report to work timely and as required by operational/business needs

  • Must possess a valid driver’s license, submit to releasing a Motor Vehicle Record check that adheres to the Whataburger standards.

  • No conflicting business ownership interests

What It Takes, Physically

  • Must be able to lift up to 15 pounds

  • Must be able to stand and sit for extended periods of time

  • Must be able to read (reports, e-mails, menu board, receipts, etc.)

  • Must be able to use computers, telephones, and office equipment

Why Whataburger?

  • Lead a $300M+ region and impact 4,000+ team members

  • Be part of a brand where internal promotion is served up as much as our #1 Whataburger

  • Shape a legacy that’s still growing — with you at the table

Whataburger is committed to providing equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, disability, veteran status, age, or other condition or status protected by law. Whataburger participates in the federal E-Verify Program. For more information go to www.dhs.gov/E-Verify. E-Verify is a registered trademark of the U.S. Department of Homeland Security.

*Eligibility rules may apply

7165 Philips Hwy Jacksonville FL 32256-6801