Brand: Trail Blazers
Category: Brand Marketing
Department: Content
Job Type: Full-Time
Date Posted: Sep 2, 2025
Description
Become a part of the team behind the team.
As employees of the Portland Trail Blazers at the Rose Quarter, we do more than basketball. We are blazing trails toward winning championships on and off the court.
We are pioneers and innovators. We look for people who push boundaries, who dream, who are committed to inclusivity – who want to contribute to Rip City!
As our Digital Content Specialist, you will serve as a primary voice of the Trail Blazers across social and digital platforms, creating content that engages and grows our audiences while reflecting the unique culture and values of Rip City. You’ll bring the team’s approachable, clever, bold and authentic tone to life, ensuring our digital channels feel like home for fans. This role goes beyond content creation; you’ll foster community by amplifying fan voices, sparking interactive engagement, and delivering real-time coverage that captures the passion and energy of Rip City.
Our ideal candidate is a creative and community-driven storyteller who knows how to bring the voice of Rip City to life across social platforms. We’re not just looking for a content creator; we’re looking for someone who can connect with fans authentically, ignite conversation, and provide real-time coverage that showcases the energy and culture of Rip City. If you’re excited about partnering with internal teams to support campaigns, events, and initiatives while continuously bringing fresh, innovative ideas to engage our audience, we want to hear from you!
DAY-TO-DAY:
- Serve as a primary voice of the Trail Blazers on social media, ensuring content reflects the team’s unique brand values, tone, and Rip City culture.
- Engage directly with fans to foster community, amplify top fan contributions, and highlight positive fan moments that make supporters part of the story.
- Write captions and create content designed to drive interaction, encouraging fans to comment, share, react, and participate in meaningful ways.
- Produce content for Trail Blazers social platforms and website, including real-time coverage through photos, videos, interviews, and behind-the-scenes storytelling.
- Publish and manage website content to reflect the latest team news, events, and initiatives.
- Provide social coverage of home games, road games (remote or travel), and team events as assigned.
- Coordinate with internal departments such as Retail, Community Programs, and DEI to ensure social content supports organizational initiatives.
- Support the business by assisting with social reporting of sponsored content, campaigns, and events, tracking performance and key metrics.
- Lead Gen Z and influencer strategies across Trail Blazers social channels, with a focus on TikTok, Snapchat, and emerging platforms.
- Identify new ways to grow audiences and engage fans by testing fresh creative approaches, products, and platforms.
WE’D LIKE TO HEAR FROM YOU IF YOU HAVE:
- Demonstrated experience in social, marketing, communications or related field.
- A bachelor’s degree in Marketing, Digital Media, or other related field, or equivalent combination of education and experience
- Proficiency with Adobe Creative Suite and WordPress
- A flexible schedule and willingness to work nights, weekends and select holidays based on event schedule
- Ability to embody and consistently deliver the Trail Blazers’ voice and tone across all digital platforms
- Strong fan and community engagement skills, including sparking conversation, responding in character, and building authentic connections with Rip City fans.
- A passion for and understanding of digital and social media channels and trends.
- Effective communication and collaboration skills, with the ability to work well within a team while representing the brand externally.
- A strong work ethic, adaptability, and eagerness to learn.
- Proven ability to balance real-time social needs with planned projects.
WE’D BE THRILLED IF YOU ALSO HAVE:
- Knowledge of and interest in sports and entertainment.
- Experience with social analytics and reporting, with an eye toward measuring engagement and community growth.
- Graphic design experience.
Offers of employment are conditional upon the successful results of an individual background check. We consider qualified applicants with criminal histories and review results on an individual basis.
The Portland Trail Blazers at the Rose Quarter embraces diversity and inclusion. We celebrate individual expression and uniqueness on our campus. We do not tolerate harassment or discrimination. We are committed to hiring individuals that reflect the community we serve without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, disability, genetic information, or other legally protected characteristics. We are an equal opportunity employer.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
PERKS:
We invest in our employees inside and outside of work. Our benefits package for full-time teammates includes:
- Target Salary: $75,000 annually
- Competitive Healthcare Coverage
- Retirement Plan
- Paid Maternal & Parental Leave
- Flexible Time Off (3 weeks + 11 holidays)
- Wellness Perks
- Tuition Reimbursement
- Free Parking + Discounted Mass Transit Passes
- Discounted & Complimentary Tickets
- Ongoing Learning & Development
- Daily Free Lunch