Lead, CRO & UX

TITLE Lead, CRO & UXDEPARTMENT CRODIVISION NP AccelLOCATION Remote – US

ABOUT OUR COMPANY

NP Digital (NPD) is a global award-winning performance marketing agency. In 2024 Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and AdAge listed us on their Best Places to Work list in 2024 and 2025!

NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.

NP Accel focuses on creating innovative, adaptive, and data-driven digital marketing plans for our SMB clients. Obsessed with helping companies grow and exceed their goals with scalable solutions, NP Accel delivers on the mission of continually helping brands connect and engage with their audience.

ABOUT THE OPPORTUNITY

We're looking for a data-driven, design-savvy Lead, CRO & UX to join our fast-paced digital marketing agency. In this hybrid role, you’ll lead strategic UX design initiatives with a laser focus on improving conversion rates across client websites and landing pages.

You’re not just a designer—you’re a performance optimizer. You thrive on identifying friction points in user flows, ideating impactful changes, and validating them through testing. You pair a sharp eye for clean, modern design with a deep understanding of what makes users click, convert, and come back. You're comfortable collaborating across departments like SEO and Paid Media, leveraging those strategies to inform CRO (Conversion Rate Optimization) ideas. You also enjoy presenting and working with clients to achieve their goals.

This role involves leading junior designers and UX analysts, owning A/B testing strategies, contributing to SOPs and departmental planning, and driving results through iterative design and experimentation. You’ll often refine or overhaul designs in Figma, translating qualitative and quantitative research into actionable, testable improvements.

To be considered, candidates must currently reside and be eligible to work in the United States.

ABOUT THE RESPONSIBILITIES

• Lead the planning and execution of CRO strategies across client web properties
• Translate user behavior data and research into high-impact UX and UI improvements
• Develop and refine wireframes and high-fidelity mockups in Figma
• Design, launch, and analyze A/B and multivariate tests to validate UX decisions
• Mentor and guide UX analysts and junior designers on design best practices and optimization strategies
• Partner with account managers to align CRO efforts with broader digital marketing goals
• Occasionally join client calls to present findings or walk through strategic design updates

ABOUT YOU

• 3+ years in a UX, CRO, or performance-driven design role
• A strong portfolio that showcases modern, functional design and measurable impact
• 2+ years professional Figma experience (or 4+ with similar tools)
• Hands-on experience designing, launching, and evaluating A/B tests
• A strategic mindset with the ability to balance design aesthetics with data-backed decisions
• Working knowledge of UX research methodologies and web analytics (e.g. Google Analytics, Hotjar, or similar)
• A strong communicator who can clearly articulate design rationales and test results

BONUS POINTS

• Experience working in fast-paced, agile teams—startup or agency experience is a plus

ABOUT YOUR GROWTH

As an organization we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together.

ABOUT OUR BENEFITS

We offer a comprehensive and flexible benefits package to all regular, full-time employees. Benefits include but not limited to:

• National Anthem Blue Cross medical plans; EPO, PPO, and HDHP options available
• Flexible paid time off; 16 weeks maternity and 6 weeks paternity leave
• Health Savings Accounts with employer contribution, Healthcare Flexible Spending Accounts, Dependent Care FSA
• Vision and dental coverage
• Employer-paid short-term disability and life and AD&D insurance
• Employer-paid premium subscription to the Calm app
• Employer-paid virtual healthcare support through First Stop Health
• Voluntary pet insurance for your furry family members
• Voluntary accident, hospital indemnity, critical illness, and supplemental life insurance
• New hire technology stipend to set up home office
• Employer-sponsored 401(k) retirement with Roth option

ABOUT THE COMPENSATION

• Base Salary: USD $75,000.00 to $90,000.00; depending on experience and skills
• Discretionary annual bonus: Up to 10% of annual salary

ABOUT OUR CULTURE

We value our best-in-class company culture, which is results-driven, innovative, fast-paced and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a businesslike approach. When you work with great people and leaders that support you, there is no end to what you can accomplish. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values:

Think Big “Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.

Own It “Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results.

Have Fun “Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.

NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.