On-Premise Advocate- Southern California

Company Description

Enthuse is an education-led marketing agency. We’re a passionate team of marketers, educators, and instructional designers all dedicated to a singular mission – we teach the world to love our client’s brands.

We’re also one of the fastest growing WBENC-certified, 100% women-owned and led marketing agencies in the United States. So, join us and help create engaging content, delivered by world-class storytellers through unforgettable experiences that drive real business results. And do so while taking pride in the fact that each year, we devote a portion of our profits to help empower other women entrepreneurs who often don’t have equitable access to resources like capital, mentorship, and community.

Job Description

This position must be based in designated territory.

The On-Premise Advocate is responsible for driving brand and on-premise initiatives across a territory of on-premise accounts for a large portfolio of spirits brands.

Reporting to the Local Manager, the On-Premise Advocate will build industry and client relationships and drive activations for the portfolio.

Core Responsibilities/Activities:

• Legal and Compliance Accountability. Maintain all legal and marketing code guidelines
• On-Premise Engagement. Plan, track, and implement brand and portfolio engagement as directed by agency and client
• Client Partnership. Work with client on direction for on-premise engagement and recap insights and outcomes
• Customer Trial/Sampling. Following legal guidelines, sample consumers on spirit brands in the on-premise environment
• Social Media Presence. Utilize social platforms to support brand initiatives
• Agency Accountabilities. Complete accurate and timely management of agency initiatives including:
  • Budget and expense management
  • All reporting responsibilities
  • Tracking and management of performance data using agency-appointed platforms
  • Participation in all internal training initiatives
  • Point of Sale, asset and warehouse management
  • Brand, market, competitive and customer insight curation
• Leverage Agency Tools. Facilitate opportunities to bring brand content to on-premise accounts within territory
• Learning. Develop knowledge in spirits across several categories and skills in verbal and written presentation

What Success Looks Like:

• Delivery of program activities within the on-premise environment
• Growing presence on social media
• Positive 360º feedback from manager, market team and client partners
• Share of success stories through strategic communications such that progress is clearly communicated to and understood by both agency and client
• High rate of added value across territory (going over and above with our client partnership in the field)
• Increasing brand and category knowledge

The physical demands of this role require the following:

• Bending, squatting, crouching and reaching, climbing, kneeling, and stooping including to arrange and display point of sale
• Frequent lifting and moving cases of product and other objects of 50 pounds or more

The above is not a complete listing of all miscellaneous, incidental, or similar duties which may be required from day to day.

Qualifications

• Minimum 1-2 years of related experience
• Hospitality experience a plus
• Knowledge of liquor laws, regulations, and rules a plus
• Understanding of market and where trends are happening
• Interest in growing knowledge in spirits history/production and cocktail culture
• Strong written and verbal communication skills
• Persuasive selling and negotiation skills are required to develop and maintain strong relationships
• Ability to tailor communications for a variety of on-premise environments
• Strong budget management skills
• Social media fluency
• Ability to work remotely
• Ability to work flexible hours and travel on an ad hoc basis including nights and weekends required
• A valid driver’s license and access to a vehicle (travel required)
• Desire for mentorship and willingness to contribute to team culture
• Bilingual (English and Spanish-speaking) a plus
• Manage administrative tasks with attention to meeting agency compliance guidelines and standards

Additional Information

The base compensation range for this job classification is between $68,640.00-$90,000.00 annually. The determination of what a specific employee in this job classification is paid depends on a number of factors, including, but not limited to, prior employment history/job-related skills and qualifications, length of service, brand program, and geographic location. This job classification is bonus-eligible, with bonus potential subject to applicable bonus plan terms and conditions.

This position offers incentive opportunities plus full benefits including Medical, Dental, Vision, 401k with match, PTO time and more!

Enthuse Marketing is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity or expression, national origin, citizenship, disability, genetics, pregnancy, protected veteran status or other characteristics protected by applicable federal, state, or local law.

Enthuse is committed to providing reasonable accommodations to qualified individuals with disabilities and for other reasons in the employment application and hiring process, in accordance with applicable law. To request an accommodation please contact recruitment@enthuse-marketing.com.