Senior Director of School Engagement (Sales Western Region)

OVERVIEW

The Sr. Director of School Engagement leads and manages a team responsible for driving new business and expanding access to Project Lead The Way (PLTW) Programs and Services. This role provides high-level sales support, oversees large-scale sales initiatives, and executes state and regional campaigns to drive adoption and meet revenue goals. The Sr. Director leverages sales leadership expertise to drive results, collaborating cross-functionally to ensure alignment, optimize strategies, and support long-term customer success. Regular travel required.

This remote role requires a home office within the assigned geographic territory to ensure effective customer support and facilitate travel throughout the region.

Applicants must reside in a state with Pacific, Mountain, or Central Time Zone to be considered for this role.

RESPONSIBILITIES

Team Leadership and Development

• Lead, coach, and develop a team of Account Executives to achieve and exceed sales targets including growth of existing districts and the acquisition of new business.
• Provide ongoing training, mentorship, and performance management to ensure goal achievement and continuous improvement.
• Establish clear goals, KPIs, and accountability measures for the sales team.

Sales Strategy and Execution

• Provide direct sales support for high-impact initiatives, including large-scale state and regional campaigns.
• Develop and implement strategic sales plans to drive new business and market expansion.
• Oversee and optimize lead generation efforts, event participation, and outreach campaigns.
• Track and forecast sales performance, analyze data, and adjust strategies as needed to meet organizational goals.
• Ensure standardized processes for sales engagement, new course launches, and lead collection and management.
• Serve as the primary point of contact for assigned key accounts, providing strategic guidance and direct support to drive growth.
• Provide backup account level support, ensuring a seamless experience for customers in cases of an absence or vacancy.

Collaboration and Relationship Management

• Collaborate with cross-functional teams to align sales strategy and tactics to drive results.
• Cultivate relationships with key decision-makers, policymakers, and education leaders to advance PLTW’s mission.
• Represent PLTW at regional and national conferences, networking events, and industry engagements.
• Identify and recommend potential opportunities to incorporate innovative methods and emerging trends within area of expertise.
• Other duties as assigned.

QUALIFICATIONS

• Bachelor's degree in business, education, or a related field (or equivalent experience).
• Sales experience with a proven ability to meet revenue goals and drive business growth.
• Expertise in CRM tools and data-driven sales management.
• Experience coaching, leading, and managing the work of others.

PROFESSIONAL SKILLS

• Skilled in managing large-scale sales initiatives, strategic partnerships, or state-level campaigns.
• Ability to build relationships, collaborate across teams, and influence stakeholders.
• Ability to coach, influence, and inspire team members to achieve their best performance.
• Excellent verbal and written communication skills, with the ability to engage executive-level stakeholders.
• Creative and critical thinking, with a focus on being flexible and adaptable.
• Ability to perform at both the strategic and tactical levels.
• Problem-solving, decision-making, and strategic thinking abilities.
• Ability to work independently and collaboratively in a fast-paced, evolving environment.
• Proven business acumen.
• Ability to handle confidential and sensitive matters with discretion, integrity, and tact.

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