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VP, Product and Digital

Columbia Bank
locationFair Lawn, NJ, USA
PublishedPublished: 4/7/2026
Full Time

VP, Product and Digital


Location: Fair Lawn, NJ, US
Job Type: Regular Full-Time
Category: Managers
Requisition ID: 2603

Salary Range: $133,290.00 To $199,934.00 Annually





SUMMARY:

The VP of Product and Digital for Columbia Bank will be responsible for defining, delivering, and scaling Columbia Bank’s product and digital strategy across the Bank. This role encompasses leading a team that shapes the strategic direction and capabilities of digital channels and key banking products, ensuring a seamless, customer-centric experience that drives revenue and deposit growth. This person will collaborate with cross-functional teams to create innovative solutions that meet customer needs and elevate the brand

Job Responsibilities:

Product Oversight

  • Own the product roadmap and recommendations for assigned digital products, ensuring alignment with the Bank’s strategic priorities.
  • Manage relationships with key digital vendors to ensure functionality is maximized and best-in-class customer experience is delivered.

Product Strategy & Market Analysis

  • Define and maintain a clear consumer and commercial deposit product strategy and roadmap covering the full product lifecycle.
  • Maintain a clear understanding of market dynamics and client insights to define product trends and inform the product vision and strategy including specific product developments.

Innovation & New Product Development

  • Develop new products and product changes iteratively and continuously together with cross-functional team members.
  • Explore and research alternative/non-traditional product lines and fintech options with the potential to generate revenue and or deposit growth.

Product Performance & Analytics

  • Establish and monitor product performance metrics.
  • Partner with key support groups such as Business Intelligence, Finance, Deposit Operations and Client Experience to deploy actionable insights.
  • Communicate product insights and updates to senior leadership and key stakeholders, ensuring alignment and support across the organization.

Operational Excellence

  • Partner closely with Technology, Operations, CX, and Risk to ensure solutions are executed, secure, compliant, and operationally sound.
  • Support product mapping and alignment for potential bank acquisitions.

Leadership & Strategic Support

  • Support the 1st SVP of Product and Digital in key strategic decisions and execution.
  • Lead a team of product specialists and cover all responsibilities of a manager from hiring, performance management, and skill-based coaching.

Required Qualifications:

  • Bachelor’s degree.
  • Minimum of 7+ years of experience in product management, with a focus on digital channels and customer-facing products.
  • Experience working with vendors.
  • Proven track record of successfully launching and managing digital products in the e-commerce, or financial services industries.

Preferred Qualifications:

  • Higher level education such as a Master’s degree, PHD, or certification is desirable.
  • Familiarity/Experience with Agile build methodologies preferred.

Core Competencies/Skills:

  • Attention to detail and ability to manage multiple tasks and priorities simultaneously is critical for success.
  • Strong analytical skills with the ability to leverage data to drive decisions and product enhancements.
  • Exceptional communication and interpersonal skills, with a demonstrated ability to collaborate effectively across teams and levels.
  • Familiarity with Product Management, eCommerce, Marketing.
  • Passion for building something new, working across boundaries to implement change and helping others succeed.

Columbia Bank offers the following benefits:

  • Medical, Dental, Vision and Rx which are contributory.
  • Bonus programs.
  • Employee Stock Option Program (ESOP).
  • Life Insurance, Long Term Disability and Accidental Death and Dismemberment (LTD&AD&D).
  • Paid Time Off (PTO) which includes Personal and Vacation Time.
  • Paid Sick Time.
  • Bank Holidays.
  • Employees may participate in the 401k program.

Schedule:

This role is eligible for a hybrid schedule; 3 days in the office and 2 days work from home based on business need.



Columbia Bank and its affiliates is an Equal Opportunity Employer, including individuals with disabilities and veterans.





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