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<h3>Job Description:</h3>Job Title - Lead - Marketing Measurement and Analytics (MMA) The Purpose of This Role This position is part of the Customer Knowledge and Strategic Insights (CKSI) team within the Fidelity Wealth business unit. The MMA team provides data-driven analytics to the marketing organization across owned and paid media channels. As a member of the team, the associate will have an opportunity to inform performance of the paid and owned media channels such as e-mail, webinar, onsite messaging content and digital marketing on Fidelity.com, through strong data analytics. The Value You Deliver<ul><li>As a member of this team, you will interact with business stakeholders from across the marketing organization to give analytical insights that will aid in the creation and optimization of owned/paid media strategy.</li><li>You will collaborate with stakeholders to create learning agendas and measurement strategies for assessing the efficiency and effectiveness of marketing campaigns.</li><li>You will provide actionable insights on business issues by conducting exploratory analysis, integrating customer, digital and onsite and offsite marketing data.</li><li>You will work on developing scalable capabilities to assist marketing organizations in measuring several KPIs more quickly.</li></ul>How Your Work Impacts the Organization As a part of the MMA team, your work will inform and guide the marketing initiatives that are transforming the way our retail customers and prospects become aware, engage and deepen relationship with Fidelity.The Skills that are Key to this role Technical / Behavioral <ul><li>Proficient in evaluating and analyzing the performance of paid/owned media campaigns/consumer websites/apps/solutions and their features with digital analytics tools (Adobe, Google), SQL/Snowflake.</li><li>Experience in creating visualization using tools like Tableau to covey insights with powerful data story</li><li>Strong understanding of digital analytics concepts such as attribution, A/B testing. Omnichannel journey measurement would be a plus.</li><li>Demonstrates critical thinking and structured problem solving. Ability to draw out insights, answer the ‘so-what’ &amp; ‘what-if’ and propose actionable recommendations.</li><li>Consistent behavioral skills in terms of time management, prioritization, and delivery focused</li></ul>The Expertise we are looking For <ul><li>Bachelor’s/Master’s degree with 3+ years of experience in areas like marketing measurement and analytics, digital analytics, product/consumer analytics.</li><li>Experience in end-to-end journey analytics, from awareness to conversion, with a focus on prospect conversion would be a plus.</li><li>Effectively communicates and influences stakeholders, driving adoption of analytical solutions and putting insights into action</li><li>Collaborator and can build and establish strong partnerships at all levels.</li></ul>Location : BangaloreShift timings: 11 AM – 8 PM<h3>Certifications:</h3><h3>Category:</h3>Data Analytics and Insights

Fidelity Investments

Lead - Advanced Data Analytics and Insights

<h3>Job Description:</h3>Job title: Lead - Advanced Data Analytics and Insights The Purpose of This RoleAre you passionate about using your analytical skills to derive insights and drive business strategy and success? Are you intrigued by being able to formulate the full picture by tying together seemingly disparate data points from multiple sources (e.g., customer attributes and behaviors, transactional history, call transcripts, digital activity, business financials) into one cohesive story? Are you ready to drive experimentation &amp; strategic insights to optimize every aspect of the customer’s experience?If yes, we want you to join our forward-thinking team and make a real-world difference for Fidelity’s 40 million individual investors. Your expertise in data analytics will be instrumental in driving impactful outcomes.How your Work Impacts the OrganizationThe TeamWe are seeking a creative and collaborative analytics professional with expertise in data-driven and hypothesis-based insights. As a member of the Customer Knowledge &amp; Strategic Insights (CKSI) team, you will play a pivotal role in a dynamic group.The Value you DeliverYou will partner closely with stakeholders across the business, working with agile, interdisciplinary teams that possess diverse skills in analytics, engineering, data science, marketing, product development, and more. Your insights will drive initiatives that optimize and personalize the Fidelity experience.The Skills that are Key to this Role<ul><li>Ability to identify and translate a business need into a hypothesis and opportunities to proactively check those hypotheses via experimentation or data analysis.</li><li>Ability to use data to tell a story of customer experience, highlighting both successes and friction points to inform and recommend future initiatives and strategies.</li><li>Ability to manipulate and synthesize data from large and sometimes unwieldy data into a cohesive story that delivers insights to a broad audience in a simple, clear, and actionable way.</li><li>A cross-functional collaborator who can work across a team with diverse skills and abilities and find success for Fidelity and our customers.</li><li>Demonstrating a mix of analytical skills, you always focus on business use cases and customer needs.</li><li>Natural intellectual curiosity, initiative, and love for learning new skills and capabilities.</li></ul>The Expertise We’re Looking For<ul><li>Bachelor’s degree in a quantitative / technical field such as Data or Business Analytics, Economics, Statistics, or Finance. MBA or MS or Master’s degree is a plus.</li><li>3-6 years of experience generating analytical insights to drive business actions, including experience with a range of analytical tools and programming languages such as SQL, Python, R, etc.</li><li>Experience in designing and developing dashboards &amp; reports by using tools like Tableau</li><li>Experience using and querying big data technologies such as Snowflake</li><li>Excellent communication and presentation skills. You can influence stakeholders and collaboratively work across Fidelity to deliver business outcomes and seek out the expertise of colleagues to advise on your approach.</li><li>Consistent behavioral skills in terms of time management, prioritization, and delivery focused.</li><li>Exposure to Experimentation, Exploration and Measurement and experience in concepts such as Attribution , A/B testing .</li><li>Stay abreast of emerging trends and technologies in data analytics and evaluate and implement appropriate techniques to enhance analytical capabilities.</li><li>Demonstrates critical thinking and structured problem solving. Ability to draw out insights, answer the ‘so-what’ &amp; ‘what-if’ and propose actionable recommendations.</li><li>Self driven and have the passion to learn quickly</li></ul>Location: Bangalore – EGLShift timings: 11:00 am - 8:00 pm<h3>Certifications:</h3><h3>Category:</h3>Data Analytics and Insights

<h3>Job Description:</h3>Job Title: Lead - Advanced Data Analytics &amp; InsightsDrive targeted business outcomes, with measurable value, through compelling insights and actionable recommendations delivered in close collaboration with business partnersThe Purpose of This RoleThis position will be on FI’s Data Analysis &amp; Insights Chapter. The role requires the individual to work consultatively with platform teams, product managers, service &amp; operations, and client-facing leaders to influence design and development of BI solutions, drive insight delivery through focused business analysis, lead with outcomes measurement off the intelligence, and introduce innovative BI and advanced analytics to the chapter. Additionally, the role entails understanding key business issues, analyze data and provide actionable recommendations to the business teams to enable data driven strategic decision making.The Value You Deliver<ul><li>Working collaboratively with partners across analytics, business, operations and product teams to rapidly grow the adoption of data-driven insights</li><li>Applying data analytics concepts to produce actionable insights from the data to answer strategic questions and unearth new opportunities</li><li>Enabling the firm to make data-driven decisions to be able to provide best-in-class client experience, achieve multi-year goals and become a leading insights provider</li><li>Collaborate within other analytics teams to enhance the quality and value of team deliverables</li><li>Leverage the firm’s data assets, partner with innovative groups to push the development of scalable and reusable solutions</li></ul>The Skills that are Key to this roleTechnical / Behavioral<ul><li>Strong understanding of relational as well as dimensional database models and ability to query data from databases through SQL / Snowflake</li><li>Proven experience in analyzing data in Python (using descriptive/predictive and/or other techniques) to produce actionable insights</li><li>Proven experience in BI tools like Tableau and/or PowerBI for building dashboards or adhoc analyses</li><li>Good track record of ideating and delivering on advanced analytics use cases such as hypotheses testing, experimentation &amp; measurements, regression, forecasting and classification.</li><li>Ability to work in a timeline-driven agile environment</li><li>Curiosity and will to continuously learn about the business and domain they’re working on, as well as the ability to scan and connect dots from other engagements</li><li>Willingness and ability to lead projects from initiation to conclusion</li><li>Effective business communication and presentation skills, both on the written and spoken side</li></ul>How Your Work Impacts the OrganizationThe DA&amp;I Chapter works with business partners across multiple Fidelity Institutional Business units, including Products &amp; Advisory Solutions, Client Relationship Group, and Client Experience. The FI Analytics domain is spearheading the design, development, and deployment of our BI solutions. This effort would be instrumental in making sure the business has the most effective insights, delivered through efficient solutions that meet the current and future needs of the business.The Expertise We are Looking For<ul><li>Hands-on experience of 3 - 6 years in the design, development, and deployment of business intelligence solutions</li></ul>Location: Chennai / Bangalore - EGLShift timings: 11:00 AM - 8:00 PM IST<h3>Certifications:</h3><h3>Category:</h3>Data Analytics and Insights

3 Project Management / Professional Services Jobs in Karnataka