External Communications and Media Relations Director

External Communications and Media Relations Director

Please note that we do not offer visa sponsorship for this position.

National Life Group has a great story to tell and we’re searching for the right person to tell it! We’re hiring an External Communications and Media Relations Director to lead the strategy and execution of our public relations, media outreach, and executive thought leadership. This well-connected, dynamic professional will have an eye for detail and an ear to the ground. They will have a strong curiosity and drive to uncover compelling stories through an established network that is ready to amplify it.

What You Bring

• Be a proven storyteller in a fast-paced environment who crafts engaging, accurate content across relevant media (blogs, online publications, digital, social media, etc.)
• Quickly learn key aspects of the business that will resonate with target audiences

• Develop and execute personalized communications plans for senior leaders aligned with National Life’s business priorities and values
• Identify and secure high-impact opportunities across media, events, podcasts, and digital platforms for senior leaders working in collaboration with internal and external resources

• Build trusted relationships with National Life’s internal and external marketing and PR resources to create thought leadership and media opportunities

• Have a passion to develop and execute external communications/PR strategies, key messages and plans that promote the good the business does in a timely manner
• Possess clear, concise, credible writing that quickly hooks the reader and results in an increase in traffic to National Life’s communications platforms
• Ruthlessly prioritize work and projects to meet deadlines/expectations
• Access and use data regularly to inform recommendations and measure impact/results of communications and PR plans

Preferred Experience

• 10+ years of experience managing external communications including public relations, media relations, and content creation
• 8-10 years of life insurance industry experience
• Proven results achieved through experience, intuition, and a robust network
• Excellent communicator with empathy and listening skills
• Proven experience landing national and local media, using sound judgement and strategy
• Deep connections to help spread the word with key audiences about the good National Life does
• Self-motivated, results-oriented and able to work independently in a fast-paced business environment
• Proactive approach, able to anticipate issues and recommend solutions
• Take direction and offer constructive feedback

About the Team

You will work as a member of the Corporate Communications and Community Relations team, collaborating with other associates across the enterprise to ensure messaging is consistent, our tone is on point, and our content is compelling and accurate. You will be encouraged to think big, to live our do good values, and make a positive impact on National Life’s brand.

We’ve been keeping our promise to our people, customers, community and environment since 1848. Come join our cause!

The base compensation range represents the low and high end of the range for this position. Actual compensation will vary and may be above or below the range based on various factors including but not limited to qualifications, skills, competencies, location, and experience. The range listed is just one component of our total compensation package for employees.

Other rewards may include an annual bonus, quarterly bonuses, commissions, and other long-term incentive compensation, depending on the position. National Life offers a competitive total rewards package which includes: a 401(k) retirement plan match; medical, dental, and vision insurance; a company funded wellness account for director and below employees; 10 paid holidays; a generous paid time off plan (22 days of combined time-off for non-exempt employees and exempt employees have discretion in managing their time, including scheduling time off in the normal course of business, but in no event will exempt employees receive less sick time than required by state or local law); 6 weeks of paid parental leave; and 6 weeks of paid family leave after a year of full-time employment.

National Life is accepting applications for this role on an ongoing basis and the role remains open until filled.

National Life Group® is a trade name of National Life Insurance Company, Montpelier, VT – founded in 1848, Life Insurance Company of the Southwest, Addison, TX – chartered in 1955, and their affiliates. Each company of National Life Group is solely responsible for its own financial condition and contractual obligations. Life Insurance Company of the Southwest is not an authorized insurer in New York and does not conduct insurance business in New York. Equity Services, Inc., Member FINRA/SIPC, is a Broker/Dealer and Registered Investment Adviser affiliate of National Life Insurance Company. All other entities are independent of the companies of National Life Group.

National Life Group

1 National Life Dr

Montpelier, VT 05604

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