Integrated Marketing Manager
Fidelity TalentSource is your destination for discovering your next temporary role at Fidelity Investments. We are currently sourcing for an Integrated Marketing Manager to work in FCAT (Fidelity Center for Applied Technology) in Boston, MA!
Ready to help shape the future of fintech? Join our fast-growing team as an Integrated Marketing Manager for The Greens, a dynamic brokerage platform redefining financial services. We’re seeking a marketing leader passionate about building brands for emerging technologies, creating integrated multichannel campaigns, and driving growth in a competitive market.
The Team & The Product
We’re a collaborative, entrepreneurial group of technologists and fintech innovators with decades of combined experience in SaaS, investing, and R&D. Together, we’ve built The Greens—a secure, compliant, and modular brokerage platform designed to accelerate innovation and streamline operations for a wide range of financial services organizations. By enabling firms to design flexible, future-ready solutions, The Greens helps emerging players realize their vision and empowers traditional financial institutions to thrive in an ever-changing landscape.
In this role, you’ll be at the center of fintech strategy and execution, creating integrated, multichannel marketing programs that connect with B2B audiences and influence downstream investors. Success in this role demands creativity, data-driven thinking, and cross-functional collaboration to position our platform as a market leader.
The Role
- Lead the charge in shaping brand narratives by developing and managing marketing calendars, driving brand development strategies, and positioning a growth-phase platform for long-term success.
- Design and execute multichannel campaigns that align with business goals and sales cycles, while positioning the brand for long-term success.
- Develop sales enablement materials that directly support pipeline acceleration and account-based strategies.
- Leverage market intelligence, competitive insights, and customer feedback to inform positioning and campaign strategy.
- Work with product, financial literacy, and technical teams to align strategies with product roadmap and competitive differentiation.
- Periodically collaborate with vendors and affiliates for collaborative branding efforts (e.g., press releases, component marketing)
What You Bring
- Passion for new technologies and industry trends; ability to communicate sophisticated and/or technical content clearly and concisely.
- Capable of problem solving and owning outcomes, collaborating across multiple teams and with business partners to accomplish goals, while ensuring that efforts meet high standards for accuracy and presentation.
- Life-long learner with an execution-driven mindset.
- Ability to juggle multiple tasks effectively, prioritizing deadlines and maintaining productivity.
Requirements
- Bachelor’s degree
- 5+ years in B2B marketing for investing tech, fintech, SaaS, or similar industries.
- Proven ability to develop multichannel marketing programs that generate demand and support sales success.
- Skilled at interpreting data and trends to inform strategy and creative.
- Deep understanding of multichannel campaigns and how B2B messaging impacts downstream (B2C) customers.
- Ability to work cross-functionally and integrate feedback from multiple stakeholders.
- Experience positioning emerging brands in competitive markets.
- Experience managing vendors and external partners.
For more information about FCAT, please visit the FCAT website.
"Please see the below pay rate range for the work location of Boston, MA only: $45.00 to 65.00 per hour.
Placement in the range will vary based on job responsibilities and scope, geographic location, candidate’s relevant experience, and other factors."