Manager Commercial Finance & Distributor Strategy

About Us

Proximo Spirits, Inc., a leading innovator and marketer of premium spirits in the U.S., is a privately-held company known for building and positioning some of the world's most iconic beverage brands. Key brands in the Proximo portfolio include Jose Cuervo® – the world's best-selling tequila brand, 1800® Tequila, Maestro Dobel® Tequila, Gran Centenario® Tequila, Bushmills® Irish Whiskey, and The Kraken® Black Spiced Rum. Proximo also imports and markets Three Olives® Vodka and more. For news and updates, follow us on LinkedIn, or visit proximospirits.com

Who We Are

At Proximo, we’re an entrepreneurial team with a passion for building legendary brands and shaping the future of the spirits industry. Our environment is fast-paced, highly collaborative, and results-driven. We embrace creative thinking, move with speed, and value bold ideas. You’ll be empowered to take ownership of your projects, challenge the status quo, and grow your career alongside world-class brands.

Position Summary

The Manager, Commercial Finance & Distributor Strategy supports the Commercial organization by helping build and manage the Annual Operating Plan (AOP), driving the commercial forecasting process, and NSV/KPI performance tracking by state and distributor to maximize profit and deliver against AOP commitments. This role provides data-driven analysis and recommendations to optimize depletions and shipments, strengthen distributor performance management, and improve cross-functional decision making.

Partners closely with Sales, Operations/Demand Planning, and Finance, the Manager develops standardized reporting and planning/forecasting processes, supports distributor meeting preparation and internal QBRs, and helps resolve operational issues that impact plan delivery.

Role & Responsibilities

AOP Planning, Forecasting & KPI Management

• Partner with Sales, Finance, and Brand/Marketing to support the development, consolidation, and distribution of the annual AOP by brand and state.
• Build and maintain KPI reporting that enables performance tracking versus AOP (depletions, shipments, mix, pricing, and key drivers).
• Provide data-driven analysis using internal and external sources to inform short- and long-term KPI targets for Sales, Brand, and Marketing teams.

Allocation & NPD Forecasting Ownership

• Own the allocations and Stage gate 3 (SG3) NPD forecasting process in partnership with Commercial and Brand/Marketing teams.
• Support launch readiness planning by ensuring forecasts are aligned across functions and reflected in planning tools and reporting cadences.

Distributor & Business Performance Insights

• Provide business insights and analytics to support distributor meetings, scorecards, and internal QBRs, translating data into clear actions and priorities.
• Support ELT and SLT discussions with structured analysis that drives commercial strategic direction and cross-functional alignment.
• Identify performance gaps and recommend solutions to manage shipments and depletions, improve execution, and mitigate risks.

Reporting, Tools & Process Improvement

• Create standardized reporting/forecasting tools and repeatable processes that improve decision quality internally and enable stronger distributor dialogue externally.
• Improve visibility to performance drivers through clear definitions, consistent methodology, and user-friendly outputs.
• Perform ad hoc analyses and projects as needed to support commercial priorities.

Key Competencies

• Analytical--Synthesizes complex or diverse information; Collects and researches data; Uses intuition and experience to complement data; Designs workflows and procedures.
• Planning/Organizing--Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Sets goals and objectives; Organizes or schedules other people and their tasks; Develops realistic action plans.
• Business Acumen--Understands business implications of decisions; Displays orientation to profitability; Demonstrates knowledge of market and competition; Aligns work with strategic goals.
• Problem Solving--Identifies and resolves problems in a timely manner; Gathers and analyzes information skilfully; Develops alternative solutions; Works well in group problem-solving situations; Uses reason even when dealing with emotional topics.

Success Measures

• AOP accuracy and adoption: AOP materials are delivered on time, with clear assumptions and minimal rework; stakeholders consistently use outputs as the planning baseline.
• Forecast credibility: Forecasts (including NPD and allocations) are accurate and trusted, with variance drivers clearly explained and actions defined.
• KPI visibility and action: KPI reporting is standardized, timely, and decision-ready—enabling faster identification of performance risks and opportunities by brand/state.
• Distributor readiness: Distributor meeting materials and QBR insights are clear, fact-based, and drive productive discussions, decisions, and follow-up actions.
• Process improvement: Reporting and planning cycle times decrease through better templates/tools; manual rework and definition disputes decline.
• Cross-functional impact: Role is viewed as a proactive partner who resolves issues, improves alignment, and strengthens how the commercial organization operates.

Key Relationships

• Internal: Sales, Brand / Marketing, Commercial Strategy, Operations / Demand Planning & Finance
• External: Distributor Network

Knowledge and Experience

• Bachelor's degree required.
• 5+years of progressive finance experience (Prior experience in sales / commercial finance or alcohol beverage industry experience a plus)
• Strong analytical and strategic thinking skills, including ability to formulate business strategy.
• Outstanding oral, written, and formal presentation skills including the ability to communicate complex ideas in a simple way.
• Excellent interpersonal skills with proven ability to develop and maintain effective business partner relationships at all levels of the organization.
• Proven ability to manage multiple tasks and adapt to a changing, fast-paced environment.
• Self-motivated, able to make quick, calculated decisions, follow through with responsibilities and be accountable for results.
• Advanced competency in Microsoft Excel, PowerPoint.
• Familiar with Nielsen / NABCA, SAP or Tableau a plus
• Ability to travel as needed and willingness to work in the Jersey City, NJ office three/ four days per week.

The salary range for this role is a base salary of $ 110,000 - $130,000 along with an annual bonus, 401K match, and medical and wellness benefits. The range will vary if outside of this location. Base salaries are determined during our interview process, by assessing a candidate’s experience and skill set against internal peers and against the scope and responsibilities of the position.

Proximo is an equal opportunity employer and does not unlawfully discriminate against employees or applicants for employment based on race, color, sex (including pregnancy), sexual orientation, gender identity or expression, religion, national origin, citizenship status, age, genetic information, physical or mental disability of an otherwise qualified individual, membership or application for membership in a uniformed service, engaging in legally protected activity, or any other characteristic protected under applicable law.