
Principal, UX Content Strategy
Job Description:
Note: Fidelity will not provide immigration sponsorship for this position.
The User Experience Content (UXC) team contributes to Fidelity.com, NetBenefits.com, and our mobile apps that help people manage their investments, take advantage of their benefits, and plan for tomorrow. These are among the most heavily trafficked financial services websites and mobile applications in the world. This team’s strength is its ability to view the experience holistically and connect customers’ unique needs with the right Fidelity products, services, and resources to meet them.
As a Principal in UX Content Strategy, you’ll play a key role in shaping the type of help, guidance, and decision support people receive at different touchpoints of their journey. This could be saving for retirement, transitioning to it, living in it—and making key decisions around their accounts, Medicare, and required minimum distributions (RMDs). You’ll translate sometimes sophisticated financial topics and strategies into clear, effective digital content that our customers can understand and that can help guide their financial lives.
You’ll work with marketing and product teams in a variety of ways:
Craft marketing copy for product experiences and campaign landing zones.
Integrate thought leadership and education for contextual learning across primary journeys as well as create tools that educate by doing.
Develop messaging based on audience segmentation and personalized data that drives new relationships and deepens existing ones.
Propose UX solutions that make it clear what information we need from people and how we can help.
Drive content strategies that focus on business-critical objectives while ensuring the customer is at the center of everything we do.
You’re passionate about language, an avid collaborator, and thrive in partnership with experience designers. You’ll help guide projects from concept to completion, using data and analytics to test, iterate, and continuously improve content.
The expertise and skills you bring
5–7+ years of professional writing experience in UX writing, copywriting, or technical writing. Experience in financial services is a plus, but a strong portfolio that demonstrates your skills is essential.
A versatile writer who can tailor messaging for diverse audiences—whether it’s individual investors, small business owners, or enterprise clients.
A clear communicator who can confidently articulate and advocate for a point of view, while finding common ground when necessary.
A strategic problem solver who can zoom out to see the big picture, then translate it into cohesive content blocks that can fit all the details.
A curious collaborator who asks the right questions and works effectively with many different players and points of view.
Experience crafting personalized content and applying best-in-class UX across mobile and web platforms, not just articles.
A track record of delivering successful business results, balancing multiple priorities, and building trust with partners who rely on our expertise, fast.
Company Overview
At Fidelity, we are passionate about making our financial expertise broadly accessible and effective in helping people live the lives they want! We are a privately held company that places a high degree of value in creating and nurturing a work environment that attracts the best talent and reflects our commitment to our associates. We are proud of our diverse and inclusive workplace where we respect and value our associate for their unique perspectives and experiences. For information about working at Fidelity, visit FidelityCareers.com. Fidelity Investments is an equal opportunity employer. Fidelity will reasonably accommodate applicants with disabilities who need adjustments to complete the application or interview process. Please email us at accommodations@fmr.com or call 800-835-5099, prompt 2, option 2 if you would like to request an accommodation.
The base salary range for this position is $85,000-171,000 USD per year.Placement in the range will vary based on job responsibilities and scope, geographic location, candidate’s relevant experience, and other factors.
Base salary is only part of the total compensation package. Depending on the position and eligibility requirements, the offer package may also include bonus or other variable compensation.
We offer a wide range of benefits to meet your evolving needs and help you live your best life at work and at home. These benefits include comprehensive health care coverage and emotional well-being support, market-leading retirement, generous paid time off and parental leave, charitable giving employee match program, and educational assistance including student loan repayment, tuition reimbursement, and learning resources to develop your career. Note, the application window closes when the position is filled or unposted.
Please be advised that Fidelity’s business is governed by the provisions of the Securities Exchange Act of 1934, the Investment Advisers Act of 1940, the Investment Company Act of 1940, ERISA, numerous state laws governing securities, investment and retirement-related financial activities and the rules and regulations of numerous self-regulatory organizations, including FINRA, among others. Those laws and regulations may restrict Fidelity from hiring and/or associating with individuals with certain Criminal Histories.
Most roles at Fidelity are Hybrid, requiring associates to work onsite every other week (all business days, M-F) in a Fidelity office. This does not apply to Remote or fully Onsite roles. Please consult with your recruiter for the specific expectations for this position.
