51 Jobs in Hudson County

Proximo Spirits, Inc., a leading innovator and marketer of premium spirits in the U.S., is a privately-held company known for building and positioning some of the world's most iconic beverage brands. Key brands in the Proximo portfolio include Jose Cuervo® – the world's best-selling tequila brand, 1800® Tequila, Maestro Dobel® Tequila, Gran Centenario® Tequila, Bushmills® Irish Whiskey, and The Kraken® Black Spiced Rum. Proximo also imports and markets Three Olives® Vodka and more. For news and updates, follow us on LinkedIn, or visit proximospirits.com

Who We Are

At Proximo, we’re an entrepreneurial team with a passion for building legendary brands and shaping the future of the spirits industry. Our environment is fast-paced, highly collaborative, and results-driven. We embrace creative thinking, move with speed, and value bold ideas. You’ll be empowered to take ownership of your projects, challenge the status quo, and grow your career alongside world-class brands.

Are you ready to lead the next chapter of one of the hottest brands in the tequila category?

The Gran Coramino Tequila team is looking for a bold, creative, and culture-savvy Assistant Brand Manager to help drive one of Proximo Spirits’ top-priority brands to new heights. Founded in 2022, Gran Coramino is a collaboration between world renowned entertainer and entrepreneur Kevin Hart, and 11th generation tequila maker and expert, Juan Domingo Beckman. This unmatched collaboration has proven that Hard Work Tastes Different.

The Assistant Brand Manager role at Proximo is unique in that you will be involved with all aspects of brand growth, performance, analysis, innovation development, communications, positioning work, and day to day execution. This role requires a dynamic marketing professional who demonstrates strong initiative, creativity, and analytical skills. This role presents an exciting opportunity to support one of the fastest-growing brands in the industry, yet one that is still in the early stages of its growth trajectory and long-term potential. The person who will be successful in this position has strong marketing expertise along with a mindset that is creative, innovative, and passionate about culture (sports, entertainment, music, and much more).

If you’re a passionate brand marketer ready to make a true impact with an exciting celebrity-backed brand, we want to meet you.

Role & Responsibilities

Support the development and execution of brand strategy, managing specific work streams or day-to-day executional work to drive growth for the brand
Monitor brand health and performance tracking (Nielsen/NABCA, Depletions, Numerator, etc.) and effectively manage brand budgets to optimize marketing spend and ROI
Collaborate with joint-venture partner and external agencies (i.e. creative, digital, media), while nurturing trade relationships (e.g. Sales, distributors) to develop and execute marketing content and activations
Act as resource to the Sales team, providing materials and direction to support proper execution of brand plan
Execute marketing campaigns from media-to-shelf considering all touchpoints along the path to purchase
Execute sports and tentpole programs that move with the speed of culture, to remain connected & relevant with consumers and their passion points
Partner with Trade Marketing to own the development of commercial selling tools & merchandising materials (sell sheets, displays, POS, etc.) to grow distribution and close the sale at the consumers’ moment of choice
Participate in new product developments that drive consumer demand, collaborating with cross-functional partners in the U.S. and Mexico
Partner with senior level Brand leads to develop brand strategy and plans from ideation through to execution, to drive long-term growth for the brand

Key Competencies

Analytics- Proficient analytical skills to synthesizes complex data or diverse information; Collects and researches data; Uses intuition and experience to complement data; Designs work flows and procedures. Pro-actively finds opportunities and gaps through data analysis to improve brand strategy.
Planning/Organizing--Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Sets goals and objectives; Organizes or schedules other people and their tasks; Develops realistic action plans.
Business Acumen--Understands business implications of decisions; Displays orientation to profitability; Demonstrates knowledge of market and competition; Aligns work with strategic goals.
Judgment--Displays willingness to make decisions; Exhibits sound and accurate judgment; Supports and explains reasoning for decisions; Includes appropriate people in decision-making process; Makes timely decisions.
Cultural Awareness – Has finger on the pulse of culture, and demonstrates a keen awareness of cultural and consumer trends driving preference within LDA Gen-Z, Millennial, and Gen-X populations. Is experienced in marketing to multicultural consumer groups.
Innovation--Displays original thinking and creativity; Meets challenges with resourcefulness; Generates suggestions for improving work; Develops innovative approaches and ideas; Presents ideas and information in a manner that gets others' attention.
Project Management--Develops project plans; Coordinates projects; Communicates changes and progress; Completes projects on time and budget; Manages project team activities.
Initiative--Volunteers readily; Undertakes self-development activities; Seeks increased responsibilities; Takes independent actions and calculated risks; Looks for and takes advantage of opportunities; Asks for and offers help when needed.

Key Relationships

Internal: Field Sales, Commercial Team, Trade Marketing/POS, Finance, Operations, Human Resources, Public Relations & Marketing department

External: Distributor Partners, Joint Venture Partner, Agency Partners, Advertising/Creative/Social Media/PR & Sports Team Partnerships

Knowledge and Experience

BS/ degree in marketing or related field required (MBA a plus)
Two plus years marketing experience, preferably in Brand Management and related to the Spirits Industry or FMCG
Passionate about alcohol beverage industry with a desire to learn
Experience working with and managing agency partners
Proven project management skills, organizational ability, data analysis, and budget management
Ability to interpret and analyze data that drives business insights, including a working knowledge of Nielsen
Desire to live the brand and become a brand evangelist
Creative, conceptual and imaginative, yet practical enough to solve day-to-day problems
Keen eye for high quality aesthetic appeal across all brand creative and activations
Ability to manage projects independently from start to finish and meet deadlines.
Comfortable interacting with all levels of management, including senior leadership.
Confident creative thinker capable of generating consumer insights to meaningfully advance the perception of the brand
Ability to thrive in an entrepreneurial, fast paced and dynamic environment
Professional writing and presentation skills
Strong interpersonal, communication, influencing skills
Proficient in Microsoft Office
Ability to travel as needed and willingness to work in the Jersey City, NJ office three/ four days per week.

The salary range for this role is a base salary of $85,400 - $113,000 along with an annual bonus, 401K match, and medical and wellness benefits. The range will vary if outside of this location. Base salaries are determined during our interview process, by assessing a candidate’s experience and skill set against internal peers and against the scope and responsibilities of the position.

Proximo is an equal opportunity employer and does not unlawfully discriminate against employees or applicants for employment based on race, color, sex (including pregnancy), sexual orientation, gender identity or expression, religion, national origin, citizenship status, age, genetic information, physical or mental disability of an otherwise qualified individual, membership or application for membership in a uniformed service, engaging in legally protected activity, or any other characteristic protected under applicable law.